go90’s primary objective for Angry Apples Marketing was to build and drive brand awareness. In order to do so and to reach influential audiences, we partnered with sports influencers. Our second objective was to use our leverage — top social media influencers, creative direction, and audience — to elicit engagement and thus drive up profitable action.
Using our lead generation capabilities, our team decided to capitalize on drip campaigns that would segment emails to specific audiences. We emphasized staying away from campaigns that blasted their entire capabilities and starting slow while building segments. In addition, we implemented a drip campaign in which someone who abandoned their cart would receive a series of reminder emails, or a welcome series that would introduce them to the brand.
- Partner with top bloggers, athletes, and social media personalities in multiple
- Develop an authentic and relatable campaign message
- Integrate organic, timely, and relevant components of the brand into the influencer’s storyline thus giving us more leverage
- Further increase brand awareness by marketing to new audiences through our current audience
- Through the efforts of Angry Apples Marketing and go90’s media influencers: Awareness of the go90 brand and customer engagement increased
- 500,000+ people reached on all social media platforms audience feedback increased: 100+ comments on average on each social media post
"I love my Angry Apples."
- Khalid Khashoggi
CEO & Founder at IES Test Prep
Angry Apples has a methodical and tenacious team that is razor focused on achieving your goals once you unleash them on a project. The Angry Apples team both engages and assists during projects and is eager to help, all with smiles on their faces! Thank you AAM! "
- Brian Owens
Patent & Trademark Attorney for Goodhue, Coleman & Owens, P.C.
"Angry Apples has been a pleasure to work with and their intimate and detail-orientated approach is what we love most. Thank you Sonia and Angry Apples! You are the best! "
- Eric Macalma
CEO of The Firestarter Group LLC
" We had an outstanding experience with the slide production. The graphics delivered were spetacular. The Angry Apples Team did a very good job of creating a great flow and we had assigned them the challenging task of condensing the decks to a short concise investor. "
- James Sapirstein
CEO and Executive Chairman for Marizyme, Inc.
" I fully recommend Olivia as she and her team will assist you in taking your business to the next level in terms of market awareness and increased revenue via effective lead generation and marketing. Please consider Olivia and Angry Apples for your next marketing project. Thank you!"
- Tony Cuomo
Head of Northeast Sales at Cray
want to work with us?
Reach out, we’re great at what we do and we look forward to discussing the specifics of your project with you. If we don’t convince you that you should work with us, no hard feelings. There’s brand success to win and nothing to lose. Call us today!